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mconnect.ai provides comprehensive analytics and insights to help you understand your agent's performance, conversation patterns, and areas for improvement. The Analytics section offers visual graphs and charts, while the Insights section provides detailed information about individual conversations.

Overview

The Analytics page displays various metrics and visualizations to help you monitor your agent's performance over time. You can filter data by selecting a date range using the date picker at the top of the page.

Analytics Graphs

Conversation Volume

The Conversation Volume section provides an overview of conversation activity during the selected time period.


Top-Level Metrics


MetricDescription
Total ChatsThe total number of unique chat sessions initiated during the selected time period.
Total MessagesThe total number of messages exchanged (both user and agent messages) during the selected time period.
Total TokensThe total number of tokens consumed by the agent during conversations in the selected time period.




Goal Completion Score

The Goal Completion Score measures how successfully the agent achieves its intended objectives in conversations.


Top-Level Metrics


AspectDetails
Score Range0.0 (0%) to 1.0 (100%)
InterpretationHigher scores indicate better goal achievement
Charts- Detailed Goal Completion Chart: Shows goal completion trends over time
- Goal Completion Distribution Chart: Displays the distribution of goal completion scores across conversations

How to Use: Monitor this score to understand if your agent is meeting user expectations and achieving its intended purpose. Lower scores may indicate a need to refine the agent's instructions or knowledge base.





Fallback Score

The Fallback Score measures how often the agent provides fallback responses based on criteria defined by the agent owner.


Top-Level Metrics


AspectDetails
Score Range0.0 (0%) to 1.0 (100%)
InterpretationLower scores indicate fewer fallback responses (better performance)
Fallback Examples"I don't know", "I'm not sure", or similar responses indicating the agent cannot adequately address the query
Charts- Detailed Fallback Chart: Shows fallback frequency trends over time
- Fallback Distribution Chart: Displays the distribution of fallback scores across conversations

How to Use: Track this score to identify when your agent is unable to answer questions. High fallback scores may indicate gaps in your knowledge base or the need to improve agent instructions.





Attention Score

The Attention Score measures chats that require agent owner attention, typically because they may represent potential future leads or require human intervention.


Top-Level Metrics


AspectDetails
Score Range0.0 (0%) to 1.0 (100%)
InterpretationHigher scores indicate chats that immediately require agent owner attention
CriteriaDefined by the agent owner in the agent's analytics settings
Charts- Detailed Attention Chart: Shows attention-worthy chat trends over time
- Attention Distribution Chart: Displays the distribution of attention scores across conversations

How to Use: Use this score to identify high-value conversations that may need follow-up, such as potential leads, complex queries, or conversations requiring human intervention.





Topic Cloud

The Topic Cloud displays the distribution of topics discussed in conversations during the selected time period.


Top-Level Metrics


AspectDetails
VisualizationWord cloud format where topic size represents frequency
PurposeIdentify the most common conversation themes and trending topics
Use Cases- Content strategy planning
- Knowledge base gap identification
- Understanding user interests and needs

How to Use: Review the topic cloud to understand what users are asking about most frequently. This can help you prioritize knowledge base updates and identify areas where your agent may need more information.





Insights

The Insights section provides detailed information about individual conversations, allowing you to review specific interactions and their performance metrics.

Accessing Insights

Navigate to the Insights tab in your agent's navigation menu. You can filter insights by:

  • Date Range: Select a from date and to date to view insights within a specific time period
  • Pagination: Navigate through multiple pages of insights

Insight Information

Each insight card displays the following information:

FieldDescription
Chat IDUnique identifier for the conversation, with a lock/unlock icon indicating visibility (public/private)
Created ByThe user who initiated the conversation
Goal Completion ScoreScore indicating how well the agent achieved its objectives (0.0 to 1.0)
Attention ScoreScore indicating if the conversation requires attention (0.0 to 1.0)
Fallback ScoreScore indicating how often fallback responses were used (0.0 to 1.0)
Updated TimeLast update timestamp for the conversation
Attention SummaryA brief summary of the conversation's key points

Score Color Coding

Scores are color-coded to quickly identify performance:

Score TypeGreenRed
Goal Completion ScoreScore ≥ base score (meeting or exceeding expectations)Score < base score (below expectations)
Attention ScoreScore ≥ base score (attention-worthy)Score < base score (normal)
Fallback ScoreScore ≤ base score (fewer fallbacks, better)Score > base score (more fallbacks, needs improvement)

Base Scores: Each agent has configurable base scores defined in the agent's analytics settings. These serve as benchmarks for comparison.

Insight Detail View

Clicking on an insight card opens a detailed view showing:

  • Full Conversation Context: Complete information about the conversation
  • Attention Reason: Detailed explanation of why the conversation received its attention score
  • All Metrics: Complete breakdown of all scores with visual indicators
  • Chat Link: Direct link to view the conversation in the chat interface

Using Insights

Insights help you:

  1. Identify Patterns: Review multiple insights to identify common issues or successful patterns
  2. Quality Assurance: Ensure your agent is performing as expected across different conversation types
  3. Follow-up Actions: Identify conversations that require human follow-up or attention
  4. Continuous Improvement: Use insights to refine agent instructions, update knowledge bases, and improve overall performance





Best Practices

For Analytics

  1. Regular Monitoring: Review analytics regularly to track trends and identify issues early
  2. Date Range Selection: Use appropriate date ranges to get meaningful insights (e.g., weekly, monthly comparisons)
  3. Score Interpretation: Understand that scores are relative to your agent's configuration and use case
  4. Trend Analysis: Look for trends over time rather than focusing on individual data points

For Insights

  1. Review High-Attention Insights: Prioritize reviewing insights with high attention scores
  2. Investigate Low Goal Completion: Examine insights with low goal completion scores to identify improvement opportunities
  3. Monitor Fallback Patterns: Review insights with high fallback scores to identify knowledge gaps
  4. Use Filters: Leverage date range filters to focus on specific time periods or events

Configuration

Setting Base Scores

Base scores for Goal Completion, Attention, and Fallback can be configured in the agent's settings:

  1. Navigate to your agent's Settings page
  2. Go to the Analytics section
  3. Set your desired base scores for:
    • Goal Completion Score (default: 0.5)
    • Attention Score (default: 0.5)
    • Fallback Score (default: 0.5)

These base scores serve as benchmarks for color coding and comparison in the Insights section.


Setting Score Criteria

You can also configure the criteria for how scores are calculated by setting:

  • Goal Completion Instruction: Instructions that define what constitutes successful goal completion
  • Attention Instruction: Criteria for identifying conversations that require attention
  • Fallback Instruction: Criteria for determining when fallback responses should be used

These instructions help the system accurately calculate and assign scores to conversations.